Structurely
Best for: agents and teams with more leads than follow-up discipline.
Structurely's AI inside-sales agent, Holmes, does the job every agent knows they should do and almost none do consistently: respond to every new lead instantly, ask qualifying questions over text and email, and nurture cold leads for months until they are ready. It integrates with major real estate CRMs, so qualified conversations land in the system your team already uses. For lead-heavy teams, it is the closest thing to hiring a tireless ISA.
Pricing is custom-quoted by lead volume, which makes budgeting opaque until you talk to sales. And it is a complement to your CRM, not a replacement — budget for both.
Pros
- Instant response plus months-long nurturing on autopilot
- Integrates with the CRMs agents already use
- Purpose-built conversation design for real estate
Cons
- Custom quote pricing — no self-serve transparency
- Complements your CRM; doesn't replace it
- Lead quality still determines conversion ceiling
Pricing: custom quote (based on lead volume), as of October 2026.
Prices change often — check the official site.